
Good for you no BS skincare
Every January, I go away for a week to plan the entire year. I do this with my business coach, Nina Kaufman. I can’t stress enough how transformative it’s been to have someone in my corner who not only believes in my wildest dreams for Botnia but gives me the tools to make them real. There’s a reason so many incredible businesses are backed by coaches.
What’s powerful about the way Nina teaches me to plan is that it’s driven by reflection, my values, and a grand 20-year vision. She helps me see patterns that aren’t working, align my business with my values at the deepest level, and ultimately map out a year that moves Botnia closer to my goals.
If you’re on the hunt for a business coach, Nina is the real deal—heart-forward, smart as hell, and focused on helping you build something that truly lasts.
It’s not lost on me that you are the reason I get to do this work. It’s the ultimate honor of my life to have this dream. We all deserve this solution—and it’s part of the responsibility of having a company like Botnia. Thank you for buying my skincare and for telling your friends and family about my brand. It supports me to think complexly about big themes like changing the beauty industry from the inside with truth and heath at the center.
As we move into 2025, it feels like the world is changing at a million miles an hour. But you know what? I still believe in the power of small, independent brands—especially the ones built on grit, heart, and an unshakeable commitment to something bigger than just profit. That’s what Botnia stands for. And that’s what I want you to feel in your bones when you think of us: I f*cking love and trust Botnia skincare. Because I do. I really, really do.
From the bottom of my heart, thank you for taking this journey with me. Let’s keep pushing forward together—celebrating the realness, championing true beauty, and making space for healthier, happier skin for everyone.
Xo,
Justine