“New and Improved” sounds so exciting when you see it on a label, especially in the beauty world! It triggers in your mind that the product you’ve been using is better than before… but is it really? We’ve been talking a lot about marketing terms lately, and that’s because it’s such a huge unlearning we …
Botnia Skincare’s “Why” Behind Reformulating Products Read More »
Do you ever feel like you might be more than one skin type? The beauty industry keeps us locked into skin types and categories that don’t account for our own unique state of well-being. Traditionally, this industry developed skincare around changing the way your skin functions, instead of looking at how to aid your skin …
Reject the Skin Type Box, Learn How to Analyze Your Skin Like an Esthetician Read More »
There’s a misunderstanding in the skincare industry that ingredients that aren’t natural are inherently bad. With the rise of clean skincare, there are so many factors to consider when choosing products. Cutting through the noise of marketing buzzwords, it can be hard to tell what’s truly clean if you don’t know what you’re looking for. …
Why Botnia Chooses Natural vs. Synthetic Ingredients in Your Skincare Read More »
As the skincare industry moves towards cleaner, more natural, and organic products, we’re so happy that the world is finally on board with the concept of “clean beauty.” But the truth is not all clean beauty products are created equally! When you take a look at the marketing buzzwords used in any industry, it’s easy …
As estheticians, we know the struggle in finding a skincare brand that aligns with all of the holistic practices we believe in. After years of frustration with the results of her own services, our founder Justine developed a new way of treating her clients’ skin. Instead of using squeeze and apply formulas, she created Botnia’s …
Why I chose Botnia Skincare for My Treatment Room Read More »
Do you usually let your face mask dry out on your skin before removing it? We’re taught to think a mask is “done” when it’s dry but what that’s really doing is pulling the moisture from the stratum corneum (the protective, outermost layer of our epidermis) and allowing it to dry out, depleting your skin …
Do You Let Your Face Mask Dry on Your Skin? We Say No! Read More »
If we had to choose one plant to represent Botnia, it would be Rose Geranium. Our power plant holds many benefits for the skin, but that’s not the only reason why we love it so much. If you look a little closer at a rose geranium leaf, you may notice some of the similarities between …
Why Does Plant-Based Skincare Work? Because We Are Nature. Read More »
Active skincare sounds appealing when you hear skin experts talk about ingredients that offer immediate results . . . but is this term just another marketing gimmick? Typically prescribed for fading dark spots, hyperpigmentation, and brightening the skin, niacinamide (a form of vitamin B3) is all over the market. Along with retinol, vitamin C, and …
Feeling like a flaky croissant rather than a glazed donut these days? Flakiness, itchy irritated cracked skin, wrinkles, and fine lines – these are just some of the symptoms you might be feeling if you have dry or dehydrated skin. During the colder months of the year, even the oiliest skin can still feel dry …
Botnia’s Holistic Esthetician Breaks Down Dry vs. Dehydrated Skin Read More »
I plan the entire year in January. This year I took a full seven days to look deeply into my business and get high level enough to see what I want to create this year and the areas I want to change. I’ve been doing it for ten years with a group of small businesses …
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